In the wake of India’s precision military strikes under the codename Operation Sindoor, Bollywood is witnessing a flurry of activity as filmmakers scramble to register film titles inspired by the mission.
Over 30 applications have been submitted in just two days to leading film associations such as the Indian Motion Picture Producers Association (IMPPA), Indian Film and Television Producers Council (IFTPC), and Western India Film Producers’ Association (WIFPA).
The military operation, carried out in retaliation to the April 22 Pahalgam terror attack which left 26 people dead, targeted terror infrastructure in Pakistan and Pakistan-occupied Kashmir. The strikes have not only garnered international attention but also sparked a surge of patriotic sentiment across India — and now, in the Hindi film industry.
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According to IMPPA Secretary Anil Nagrath, popular titles being sought include Operation Sindoor, Mission Sindoor, Hindustan Ka Sindoor, Sindoor Ka Badla, and Mission Operation Sindoor. In addition, several applications have been filed for titles referencing the site of the attack, such as Pahalgam: The Terror Attack and Pahalgam Attack.
“This is not unusual. Whenever there’s a major national event, producers try to secure titles that reflect it. Filmmakers want to tell stories the nation is talking about. India is proud of this operation, so it’s no surprise the response has been overwhelming,” Nagrath told media.
The list of interested applicants includes high-profile names like director Aditya Dhar (of Uri: The Surgical Strike fame), actor Suniel Shetty, filmmakers Madhur Bhandarkar, Vivek Agnihotri, Ashok Pandit, and major production houses including T-Series.
The process for assigning titles is strictly first-come, first-served, and there is no scope for favoritism, clarified Nagrath. A basic title registration costs ₹300 plus GST, but for urgent requests, the fee rises to ₹3,000 plus GST. If a project is not initiated within three years of registration, the title is withdrawn and made available again.
In a parallel development, Reliance Industries Limited and five other entities filed to register the term Operation Sindoor with the Controller General of Patents, Designs, and Trademarks for use under Class 41 of the Nice Classification.
This category includes film and media production, live events, digital content, and cultural activities. However, Reliance Industries later withdrew its application, citing that it had been mistakenly filed by a junior employee without authorization.
With patriotic fervor running high and the entertainment industry’s quick response, it remains to be seen who secures the rights to turn this moment of national pride into a cinematic narrative.
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