The 72nd edition of the prestigious Miss World pageant is set to take place in Telangana from May 10 to 31, with both the grand opening and closing ceremonies scheduled to be held in Hyderabad. As the event approaches, contestants from across the globe have begun arriving in the city, receiving a warm and traditional welcome at the international airport.
Among the early arrivals were Emma Deanna Cathryn Morrison from Canada and Jessica Scandiuzzi Pedroso from Brazil, who were greeted by Telangana government officials with customary Indian hospitality. Miss World official Jonathan Mark Shaw was also welcomed warmly upon his arrival in Hyderabad.
According to official sources, contestants from 120 countries are expected to reach Hyderabad between May 2 and 8. The international event will be broadcast live in over 150 nations, giving Telangana a unique opportunity to showcase its cultural and tourism potential on the global stage.
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Recognizing the significance of this global platform, the Telangana government has outlined a comprehensive action plan aimed at enhancing the state’s international brand image and attracting foreign investment. In an official release, the government announced its intent to use the Miss World pageant to highlight Telangana’s rich historical, cultural, and spiritual heritage.
Special initiatives have been launched to promote the state as a “Multidimensional Tourism Hub,” with the pageant acting as a key driver. The government plans to spotlight UNESCO-recognized heritage sites, eco-tourism destinations, and spiritual landmarks to boost international awareness and appeal.
In 2024 alone, Telangana welcomed 1,55,113 international tourists. Officials now aim to significantly increase these numbers by leveraging the visibility and prestige associated with the Miss World contest.
With the eyes of the world turning to Hyderabad, Telangana is poised to shine on the global map, not only as a host to the world’s most iconic beauty pageant but also as an emerging hub for culture, tourism, and international engagement.
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